Brand Britain
WELCOME TO THE HOME OF PACKAGING DESIGN IN YORKSHIRE We’re a UK-based brand design agency and we’re proud of our roots. We provide strategic design services to brands of all sizes, including established global brands, challengers, artisan producers and major multiple retailers. The last 30 years has seen us design packaging, shopper marketing campaigns and category design solutions that have helped our clients win the fight for relevance and accelerate brand growth.
8 personas en su equipo
Habla Inglés
10 proyectos en su portfolioMiembro de Sortlist desde 2023
Fundado en 2015
5/5
Servicios
6 servicios ofrecidos por Brand Britain
Descripción Brand Britain specialises in providing branding and positioning services. We help food, drink, retail and toy/game brands to identify the place they would like their brand to occupy in the minds of customers and we then develop a visual language that communicates the unique value their brand presents. Using a combination of competitor analysis, research and preference testing and supplied insight, we’ll deliver a branding and positioning solution that includes: • Brand positioning evaluation that considers where clients wish to sit amongst the competitor set. • Category audits to provide insight into the visual landscape of the category in question (beverages, grocery, dairy, cooked savoury pastry, etc, etc) and also helps brand owners identify gaps in the category that could present opportunities. • Brand positioning exploration based on findings gleaned from category audit and driven by the client’s ultimate aim (it may be to leverage familiarity in terms of category codes, or it may be to disrupt the category altogether, for example) • Brand guidelines to steer and inform direction and maintain consistency in all future branding and positioning activity. • Creation of a key visual which sets the direction of all brand assets, including brand mark, packaging design and POS collateral. • Creation of visual assets for shopper marketing campaigns and in-store/online activation.(14) Habilidades en Branding y posicionamiento de marca Brand IdentityCorporate BrandingPackaging DesignBrand NamingKey VisualShopper MarketingProduct BrandingBrand GuidelinesB2B PositioningIdeal Customer Profile Definition+4(5) proyectos en Branding y posicionamiento de marca (3) Clientes en Branding y posicionamiento de marca HasbroJuguetes | internationalDunbaiCatering | internationalNestle Cereal Partners WorldwideCatering | international
Más información sobre Branding y posicionamiento de marcaDescripción The team at Brand Britain has over 30 years of graphic design experience, specifically within the FMCG sector. We specialise in providing strategic creative services for food & drink brand producers, retailers and toys & games brands. Our graphic design skills cover every aspect of branding, packaging and in-store marketing design, from initial concepts through to print ready artwork. We provide brands of all sizes and major multiple retailers with graphic design services at every stage of the brand journey, including: • New Product Development (NPD) visualisation to help brand owners and retailers bring new concepts or range stretches to life to secure stakeholder ‘buy in’ and test consumer responses prior to production, as part of their R&D journey. • Creation of pitch decks designed to articulate brand strategy and ‘sell in’ ideas to both internal stakeholders and external trade partners. • Packaging design exploration including on pack communication and development of distinctive brand assets. • Brand logo development. • Typography, photography and illustration development. • Planogram, POS and Fixture theatre design, created to improve provide impactful merchandising creative solutions that support positive shopper journeys.(6) Habilidades en Diseño Gráfico MerchandisingShopper MarketingPitch Deck DesignConceptual DesignLogo Graphic DesignPackaging Design(9) proyectos en Diseño Gráfico Reseña en Diseño Gráfico (1) Leighton Steggles(3) Clientes en Diseño Gráfico HasbroJuguetes | internationalManchester DrinksBebidas | nationalLister's CrispsCatering | regional
Más información sobre Diseño GráficoDescripción Brand Britain specialises in packaging design for food, drink and toy/game brands. Our team has created impactful packaging design for a range of clients, from challenger brands and new start-ups, through to global market leaders. From an initial client discovery meeting and briefing, Brand Britain will adopt a methodical approach to the entire packaging design process, including: • Competitor analysis. • Category audits to provide insight into the visual landscape of the category in question (beverages, grocery, dairy, cooked savoury pastry, etc, etc) • Brand positioning exploration based on findings gleaned from category audits and driven by the client’s ultimate aim (it may be to leverage familiarity in terms of category codes, or it may be to disrupt the category altogether, for example) • Initial creative concepts (front facing) • Development of on-pack graphical assets including illustration and photography. • Roll out across range variants • 3D visuals of chosen design route to support preference testing with internal stakeholders and consumer test groups. • Finished print ready artwork including back of pack.(7) Habilidades en Packaging Packaging DesignBrand GuidelinesBranding PositioningRetail PackagingProduct PackagingFood PackagingBeverage Packaging(7) proyectos en Packaging (4) Clientes en Packaging HasbroJuguetes | internationalManchester DrinksBebidas | nationalLister's CrispsCatering | regionalRavensburgerJuguetes | international
Más información sobre PackagingDescripción No hay ninguna descripción para este servicio.
(1) Habilidades en Growth Marketing Customer Acquisition(6) proyectos en Growth Marketing (4) Clientes en Growth Marketing HasbroJuguetes | internationalManchester DrinksBebidas | nationalLister's CrispsCatering | regionalCereal Partners WorldwideCatering | international
Más información sobre Growth MarketingDescripción No hay ninguna descripción para este servicio.
(5) Habilidades en Identidad Gráfica BrandingLogo DesignIdentity DesignPackaging DesignShopper Marketing(9) proyectos en Identidad Gráfica (3) Clientes en Identidad Gráfica HasbroJuguetes | internationalManchester DrinksBebidas | nationalLister's CrispsCatering | regional
Más información sobre Identidad GráficaDescripción No hay ninguna descripción para este servicio.
(2) Habilidades en Marketing Shopper MarketingB2C MarketingTrabajo en Marketing (1) Cliente en Marketing (1) Nestle Cereal Partners WorldwideCatering | international
Más información sobre Marketing
Equipo
8 miembros en el equipo de Brand Britain
HistoriaBrand Britain was founded by Russel D'Ambrosio and Steven Sterlacchini, following a successful career working in some of the UK's most successful branding, packaging design and shopper activation agencies. Since then the agency has gained a great reputation and now works for some of the biggest brands in the world.
Reseñas
1 reseña para Brand Britain
5/5
(1 reseñas)
LS
Leighton StegglesShopper Marketing Manager en Nestlé
ServicioDiseño Gráfico
SectorCatering
Equipo1001 - 5000
Nestlé has a long-standing relationship with Brand Britain, they’ve been an important part of our creative roster for over 15 years and the brand marketing teams at Cereal Partners Worldwide continue to choose them to deliver a range of shopper marketing and in-store activation projects across the brand portfolio. The creative team at Brand Britain always deliver fantastic results, often within extremely tight deadlines. I’ve recently left the Cereal Partners team and moved across to the Beverages team (NESCAFÈ) where I’ve already worked with them on several key projects and will continue to do so in the future. Their flexibility and willingness to stretch beyond the ordinary, coupled with the quality of the creative work they produce, is always hugely appreciated.
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Contacto
Datos de contacto de Brand Britain
Detalles
- Sede centralFulneck, Pudsey LS28 8NT, UK