Human Digital
Marketing B2B, humanizado.
Human Digital es una agencia de marketing B2B para fabricantes, empresas industriales y de tecnología. Creamos sistemas de marketing que equilibran la perspicacia humana con el rendimiento comercial, conectando estrategia, contenido y implementación en un solo motor diseñado para atraer a las personas adecuadas, impulsar la acción y escalar lo que funciona. Trabajamos como compra el B2B. Estrategia basada en la investigación de clientes, competidores y negocios. Contenido que capta la atención y genera autoridad. Implementación que convierte las señales en pipeline, a través de descubrimientos pagados, SEO y de IA, generación de leads y análisis limpios a través de HD Analytics y HubSpot. Sitios web creados en Webflow y Shopify que siguen funcionando después del lanzamiento. Cada cuenta se gestiona a través de un único punto de responsabilidad, con equipos que conocen su producto y una base en Auckland y Sídney que cubre la mayor parte de la jornada laboral mundial. Marketing B2B, humanizado. 10 personas en su equipo
Habla Inglés
2 proyectos en su portfolioMiembro de Sortlist desde 2022
Fundado en 2018
2 premios recibidosAún no hay reseñasSea el primero en escribir una
Servicios
3 servicios ofrecidos por Human Digital
Descripción Human Digital is a B2B marketing agency for manufacturers, industrial businesses, and technology companies. We build marketing systems that balance human insight with commercial performance, connecting strategy, content, and deployment into one engine designed to engage the right people, drive action, and scale what works. Strategy sets the direction: market research, brand positioning, ABM, and customer journey mapping. Content earns attention: creative and asset production, thought leadership, conversion copywriting, and search and AI optimisation. Deployment turns it into growth: full-funnel paid across Google, Meta, LinkedIn, and DOOH, lead generation and nurturing, signal-based outbound, and clean performance analytics through HD Analytics and HubSpot.(6) Habilidades en Marketing Marketing B2BPublicidad B2BComercio electrónico B2BRedes sociales B2BMarketing entre empresasMarketing digital B2BTrabajo en Marketing (1) Cliente en Marketing (1) ABBProductos industriales y servicios | international
Más información sobre MarketingDescripción Human Digital grounds every B2B strategy in research across three fronts: customer, competitor, and business. On the customer side we go past surface-level personas to understand what actually drives decisions in your market, mapping the full journey from first touch to close so you can see where trust builds and where it breaks. On the competitor side we benchmark positioning, messaging, and channel presence to find the space you can own rather than the one you're crowding into. On the business side we pressure-test your objectives, margins, and growth targets so the strategy is built to commercial reality, not marketing theory. From that base we shape brand positioning and messaging that cannot be replicated, a multi-channel roadmap built around people rather than platforms, and account-based plans that align marketing and sales around the accounts that matter most. The output is a clear direction backed by evidence, not opinion. Strategy, made human.(2) Habilidades en Estrategia digital Investigación de mercadosMarketing digital B2B(2) proyectos en Estrategia digital (2) Clientes en Estrategia digital ABBProductos industriales y servicios | internationalNZ PumpProductos industriales y servicios | international
Más información sobre Estrategia digitalDescripción Human Digital builds B2B websites that work as growth assets, not brochures. We design and develop in Webflow and Shopify, matching the platform to the job: Webflow for content-led B2B sites that need custom design, market-specific journeys, and a CMS the team can run without a developer; Shopify where B2B commerce, catalogues, and transactional flows are in play. Every build starts with the customer journey, not a template. For NZ Pump we rebuilt the site with industry-specific pathways and market-specific journeys that put technical superiority front and centre, and sessions rose 50 percent in two months with interactions up 143 percent and real traffic arriving from the US and China. For Unilever Professional we built and localised AU and NZ sites across seven brands, embedding retailer purchase links, per-product QR codes, and Safety Data Sheet compliance, then optimised the lot for search. Nearly half the traffic came from organic, at a 65 percent engagement rate. You get custom design, mobile-first, SEO and AI discovery baked in from the start, and a CMS foundation the client owns. A website that keeps working after launch. Web that's built human.(3) Habilidades en Creación de Sitios Web diseño webDiseño de sitios webCreación de sitios web
Más información sobre Creación de Sitios Web
Equipo
10 miembros en el equipo de Human Digital
HistoriaThe values of Human Digital revolve around human-centred design, which is applied to all their activities. This approach involves a multi-step process with their clients, including listening, planning time and budget, uncovering insights, prototyping and testing solutions, releasing frequently, and reflecting.
Premios
Human Digital fue galardonado 2 veces
Awwward | Inugo2022-11-01
Awwward | Havana Coffee2022-06-01
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Contacto
Datos de contacto de Human Digital
Detalles
- Sede centralLevel 9/4 Williamson Avenue, Ponsonby, Auckland 1021, New Zealand
- 60 Martin Pl, Sydney NSW 2000, Australia
- 413 W 14th St, New York, NY 10014, USA