Air Brussels, Anderlecht | Sortlist

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Air Brussels Anderlecht, Bélgica

Este perfil de agencia y su contenido los gestiona el propietario de la agencia.
FOR OVER 20 YEARS, AIR HAS INSPIRED BRANDS TO BECOME BETTER.

 

Better from a business standpoint

Air aims to help its clients grow and succeed. Share your business objectives with us, get us involved from the word go & opt for close collaboration: that way you’ll maximise our input. We’re committed to expanding horizons and defending those areas of the market where brands like Voo, Delhaize, Leffe, Ricard and Bongrain won’t settle for half-baked positioning.

Better from a communication standpoint

Air’s number one talent is storytelling. Powerful, unique & in line with brand values; no matter the touch points. Air’s second talent (in collaboration with Air Digital of course), is ensuring that these stories are sufficiently engaging, compelling and have your customers wishing they could share them around. We aim to a permanent dialogue with consumers and citizens –  two groups that are often one and the same. Air stands up for forceful and relevant ideas. No matter the media, Air moves the dot.

Better from a human standpoint

These days, an agency’s responsibility is no longer limited to coming up with a good ad campaign. As the expectations of today’s consumers have evolved. The only ideas they do support, the ones that truly work, are those that have a positive impact on their lives. One way or another, it’s our job to improve the lives of our contemporaries.
100 personas en su equipo
Habla Inglés
31 trabajos en su portfolio
Miembro de Sortlist desde 2015
Fundado en 1992
5 premios conferidos
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Servicios

2 servicios ofrecidos por Air Brussels

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  • Descripción
    Advertising
    (25) Trabajos en Publicidad
    VOO : THIS WAS LOUISE’S PHONE - Publicidad
    BMW - STREET ART TOUR - Publicidad
    STANLEY BLACK & DECKER :  LOW EMISSION ZONE - Publicidad
    BMW : WHATSAPP WITH THE BMW X2 - Publicidad
    (25) Clientes en Publicidad
    VOOTelecomunicaciones | national
    BMWAutomoción | national
    BMWAutomoción | national
    BMWAutomoción | national

    Más información sobre Publicidad


  • Descripción

    No hay ninguna descripción para este servicio.

    (1) Habilidades en Branding y posicionamiento de marca
    Stratégie & image de marque
    (15) Trabajos en Branding y posicionamiento de marca
    VOO : THIS WAS LOUISE’S PHONE - Branding y posicionamiento de marca
    BMW - STREET ART TOUR - Branding y posicionamiento de marca
    BMW : THE CHRISTMAS SAFETY CARD - Branding y posicionamiento de marca
    LE SOIR : DON'T BELIEVE EVERYTHING YOU SEE - Branding y posicionamiento de marca
    (15) Clientes en Branding y posicionamiento de marca
    LOTERIE NATIONALE / NATIONALE LOTERIJViajes y ocio | national
    LE SOIRLos medios de comunicación | national
    BMWAutomoción | national
    BMWAutomoción | national

    Más información sobre Branding y posicionamiento de marca

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Portfolio

31 trabajos subidos por Air Brussels

VISIT BRUSSELS  : #CALLBRUSSELS
VISIT BRUSSELS : #CALLBRUSSELS

Proyecto realizado para VISIT BRUSSELS en el sector Gobierno y administración para un público B2C.HOW IS LIFE IN BRUSSELS? ASK SOMEONE IN BRUSSELS.After Brussels was linked to terror plots, the international media portrayed the city as a warzone. visit.brussels, the Brussels tourist board, wanted to change this perception with an honest answer. We launched call.brussels and gave locals the opportunity to tell them how life really is in the city.

Estrategia digitalEventosPlanificación de medios+3
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VOO : THIS WAS LOUISE’S PHONE
VOO : THIS WAS LOUISE’S PHONE

Proyecto realizado para VOO en el sector Telecomunicaciones para un público B2C.Cyber bullying is a serious issue, which has reared its ugly head over the past couple of years in step with the development of social media and the appearance of new types of mobile messaging. One example is the story of Louise, a young girl who committed suicide in 2014 after falling victim to cyber bullies.VOO, as an Internet and mobile provider, and Air have developed an interactive experience based on the contents of Louise’s phone. On the mini website ‘letelephonedelouise.com’, visitors can explore a real-life installation that features 600 balloons, each of which displays a hateful message. These balloons symbolise text bubbles (Texts, Whatsapp, Facebook…) and together illustrate the significant amount of messages the victim received in just 5 days. Visitors are guided through the experience by the voice of Louise’s father, who recounts his daughter’s story.Afterwards, visitors can take action against cyber bullying by signing and sharing a manifesto on the fundamental sense of respect for others online. The names of those signing the manifesto then automatically appear on the walls of the installation. Victims and witnesses of cyber bullying, in turn, will find all the necessary resources to successfully deal with this issue. We launched the website with TV spots and banners.

Branding y posicionamiento de marcaEstrategia de contenidosEstrategia digital+5
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BMW - STREET ART TOUR
BMW - STREET ART TOUR

Proyecto realizado para BMW en el sector Automoción para un público B2B / B2C.Air and BMW turn test drives into street art discovery tours.Modern, bold, audacious … the all-new BMW X2 and street art have a lot in common. This inspired Air to create an original activation: the BMW X2 Street Art Tours, test drives that become discovery tours along creative masterpieces in our Belgian streets. In our opinion, this is a lot more fun than just taking the car for a ride in the area surrounding the dealership. The ambassador of this is Belgian street artist Dzia. In a first campaign wave, we invite people to upload pictures of beautiful street art via bmwx2streetart.be In a second wave, the best uploads will be selected to organize BMW X2 Street Art Tours in all Belgian provinces. From this moment on, people can book these special test drives.

Aplicación WebBranding y posicionamiento de marcaEstrategia de contenidos+1
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STANLEY BLACK & DECKER :  LOW EMISSION ZONE
STANLEY BLACK & DECKER : LOW EMISSION ZONE

Proyecto realizado para STANLEY BLACK & DECKER en el sector Construcción para un público B2B / B2C.Climate is not an easy theme. Although opinions may sometimes vary, there is one thing we can’t do without: clean air. Besides being an absolute necessity to survive, clean air is fundamental for generating new ideas: discovering a possibility to create an extra 5 million m2 of Low Emission Zone for instance.This is why BLACK+DECKER and Air launch a campaign to turn our gardens into Low Emission Zones. By registering their gardens on monjardin-lez.be / mijntuin-lez.be, people show their commitment to ban petrol-driven tools from their gardens. Our goal is to expand Low Emission Zones in Belgium and the Netherlands by more than 5 million square meters.

Aplicación WebEstrategia de contenidosPublicidad
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AMNESTY INTERNATIONAL : THE HARASSING BENCH
AMNESTY INTERNATIONAL : THE HARASSING BENCH

Proyecto realizado para AMNESTY INTERNATIONAL en el sector Organización política para un público B2B / B2C.On International Women’s Day, Air and Amnesty launched a campaign to open the discussion about unwanted sexual behaviour. Common places in the public space were transformed into how women experience them. Because unfortunately, for many women, unwanted intimacies are part of a bus ride or a walk in the park.Discover the video here below.

Estrategia digitalEventosRedes Sociales+1
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BMW : WHATSAPP WITH THE BMW X2
BMW : WHATSAPP WITH THE BMW X2

Proyecto realizado para BMW en el sector Automoción para un público B2B / B2C.Today, most people share things privately with friends, and far less in public. This is done mostly on Facebook Messenger and the very popular WhatsApp. In order to respond to this evolution, BMW launches “WhatsApp with the BMW X2”. A very informal and refreshing way to get in touch with this exceptional Sports Activity Vehicle (SAV). Subscribers get to see exclusive content and can win exclusive rewards. A new era deserves a new form of two-way communication, brought to you by BMW and AIR.A car brand working together with WhatsApp is a premiere in Belgium. Because of the car’s young target group, this proves to be an ideal combination. The strategy and creation for this unique collaboration was done by Air’s brand-new content cell.

Estrategia de contenidosEstrategia digitalPlanificación de medios+2
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Equipo

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Premios

Air Brussels fue galardonado 5 veces

Eurobest2017-07-31MEDIA/Use of digital platforms

Euro Effie2017-04-30Media Innovation

Eurobest2017-07-31DIGITAL CRAFT/CONTENT

CCB2017-05-31FILM & CINEMA/Travel, transport & toursim

CCB2017-05-31OUTDOOR/Billboards & posters/Public health, public awareness


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Contacto

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Detalles


http://www.aironair.com

  • Sede centralRue des Deux Gares 122 1070 Anderlecht, Brussels Hoofdstedelijk Gewest, Belgique

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