Disrupt
Experiencia en el mercado coreano. Experiencia en crecimiento global.
DISRUPT es una agencia de crecimiento global con sede en Seúl que se especializa en algo que la mayoría de las agencias no pueden hacer: traducir mercados entre Corea y el resto del mundo. Ayudamos a las marcas coreanas a escalar internacionalmente y a las marcas globales a entrar y triunfar con éxito en Corea, combinando una profunda visión cultural con una ejecución impulsada por el rendimiento. Nuestra fortaleza va más allá del marketing. Cerramos la brecha entre cómo se posicionan, perciben y compran los productos en mercados radicalmente diferentes, convirtiendo la localización en una ventaja competitiva. Desde convertir marcas coreanas en líderes globales hasta ayudar a marcas internacionales a navegar por el panorama altamente competitivo de Corea, DISRUPT opera como un verdadero socio de crecimiento transfronterizo. Nos hemos asociado con marcas líderes globales y coreanas en belleza, bienestar y tecnología, incluidas COSRX, InBody, Voice Caddie, LG y Amore Mall, ayudándolas a escalar internacionalmente, optimizar el marketing de rendimiento y lograr un crecimiento medible en los mercados globales. 17 personas en su equipo
Habla Inglés, Coreano
7 proyectos en su portfolioMiembro de Sortlist desde 2025
Fundado en 2022
5/5
Servicios
17 servicios ofrecidos por Disrupt
Descripción Expanding into a new market often fails for one simple reason: what works in one market doesn’t translate to another. Global brands entering Korea struggle with unfamiliar consumer expectations, fast-moving trends, and platforms that operate very differently from Western ecosystems. At the same time, Korean brands expanding abroad often face the opposite challenge: strong products, but messaging and positioning that fail to resonate with global audiences. DISRUPT’s market research is built to solve these exact gaps. We go beyond surface-level data to uncover how your product will actually be perceived, positioned, and purchased in each market. This includes deep analysis of consumer behavior, cultural drivers, pricing sensitivity, and the subtle factors that influence trust and conversion. What makes DISRUPT different is simple: we understand both sides of the market. With deep expertise in both Korean and global landscapes, we ensure that insights don’t get lost in translation: turning strategy into clear, executable direction that works across teams, regions, and channels. We map how your brand should adapt across key platforms, analyze competitor positioning, and identify realistic opportunities for differentiation.(5) Habilidades en Estudios de mercado Display MarketingMarket ExpansionKorean TranslationLocation Based AdvertisingKorean Market
Más información sobre Estudios de mercadoDescripción Content is where most global expansion efforts break down. What performs in one market often feels irrelevant, or even off-putting in another. Global brands entering Korea struggle with content that doesn’t match local aesthetics, tone, or platform behavior. Korean brands expanding globally face the opposite issue: visually strong content that lacks the messaging structure and hooks needed to convert in global markets. DISRUPT’s content strategy is built to solve this disconnect. We develop market-specific content systems designed not just to look good, but to drive engagement, trust, and conversion in each region. This includes platform-native strategies across TikTok, Instagram, and YouTube, aligned with how users actually consume and respond to content in each market. What sets DISRUPT apart is our ability to bridge both sides. With deep understanding of Korean and global content ecosystems, we ensure that creative direction, messaging, and execution stay consistent while adapting to local expectations, so nothing gets lost in translation. Our team brings end-to-end experience: from initial strategy and storyboard development to production, editing, and final delivery, ensuring that every piece of content is built with both intention and performance in mind.(4) Habilidades en Estrategia de contenidos Advertising ProductionContent CreationMulti Channel AdvertisingDigital Media Production(2) proyectos en Estrategia de contenidos (2) Clientes en Estrategia de contenidos Voice CaddieDeportes | internationalAMORE MALLBelleza | international
Más información sobre Estrategia de contenidosDescripción Influencer marketing is one of the most powerful growth channels, but also one of the easiest to get wrong when entering a new market. What works with influencers in the US doesn’t translate to Korea. Audience expectations, content style, platform behavior, and even the definition of “influence” are fundamentally different. Many brands fail by choosing the wrong creators, forcing the wrong messaging, or treating influencer content as branding instead of a performance channel. DISRUPT’s influencer marketing is built to eliminate that gap. We design market-specific influencer strategies that align with how trust is built and how purchasing decisions are made locally. From creator selection to content direction and performance tracking, every step is tailored to the market. Our approach covers: - Influencer sourcing and vetting based on real influence, not just follower count - Strategic alignment between brand, creator, and audience - Content frameworks that balance authenticity with conversion - Campaign management and performance optimization across platforms like Instagram, TikTok, and YouTube What sets DISRUPT apart is our cross-market expertise. We understand both Korean and global influencer ecosystems, ensuring that collaborations feel native to each audience while staying aligned with your brand’s goals. Our team works end-to-end, from creator outreach and negotiation to briefing, content direction, and final execution, making the process seamless across regions. Most importantly, we don’t see influencer marketing as awareness only. We structure campaigns to drive engagement, trust, and measurable revenue impact. The result is influencer marketing that doesn’t just generate content, but builds credibility and converts across markets.(6) Habilidades en Marketing de Influencers Instagram InfluencerDigital Media AdvertisingInfluencer RecruitmentInfluencer StrategyYoutube InfluencersTiktok InfluencersTrabajo en Marketing de Influencers (1) Cliente en Marketing de Influencers (1) Voice CaddieDeportes | international
Más información sobre Marketing de InfluencersDescripción A website isn’t just a digital storefront. It’s where global expansion either converts or collapses. For beauty brands expanding internationally, the challenge isn’t building a site. It’s building one that feels native to the market while still driving performance. What works on a Western Shopify store often fails to resonate with Korean consumers, where expectations around design, trust signals, product storytelling, and user flow are fundamentally different. DISRUPT builds websites with this in mind. We create conversion-driven, market-adapted eCommerce experiences that bridge Korean and global standards, ensuring your brand is not only visually aligned with local expectations but also optimized to convert. From beauty brands abroad looking to enter Korea, to brands scaling globally, we design and develop sites that reflect local consumer behavior and aesthetics, integrate region-specific trust signals and content structures, align with performance marketing and funnel strategy and support scalable growth across markets. What sets us apart is our ability to connect strategy, design, and performance across cultures. We don’t just build websites, we build localized conversion systems that turn traffic into revenue, no matter the market.(5) Habilidades en Creación de Sitios Web Responsive Web DesignShopify DesignUI UXWebsite OptimizationWeb Design(3) proyectos en Creación de Sitios Web (3) Clientes en Creación de Sitios Web Voice CaddieDeportes | internationalInBodyHardware de tecnología y equipo | internationalBeplainBelleza | international
Más información sobre Creación de Sitios WebDescripción No hay ninguna descripción para este servicio.
(1) Habilidades en Publicidad Advertising Production(6) proyectos en Publicidad (2) Reseñas en Publicidad Choi SeungJiKunHee Kim(4) Clientes en Publicidad Voice CaddieDeportes | internationalCOSRXBelleza | internationalInBodyHardware de tecnología y equipo | internationalBeplainBelleza | international
Más información sobre PublicidadDescripción No hay ninguna descripción para este servicio.
(2) Habilidades en Email Marketing KlaviyoEmail CopywritingTrabajo en Email Marketing (1) Cliente en Email Marketing (1) AMORE MALLBelleza | international
Más información sobre Email MarketingDescripción No hay ninguna descripción para este servicio.
(1) Habilidades en Diseño Gráfico Creative DesignTrabajo en Diseño Gráfico (1) Cliente en Diseño Gráfico (1) AMORE MALLBelleza | international
Más información sobre Diseño GráficoDescripción No hay ninguna descripción para este servicio.
(2) Habilidades en Producción vídeo Video EditingVideo Shooting(3) proyectos en Producción vídeo (3) Clientes en Producción vídeo Voice CaddieDeportes | internationalInBodyHardware de tecnología y equipo | internationalBIODANCEBelleza
Más información sobre Producción vídeoDescripción No hay ninguna descripción para este servicio.
(1) Habilidades en Planificación de medios Media BuyingTrabajo en Planificación de medios (1) Cliente en Planificación de medios (1) BIODANCEBelleza
Más información sobre Planificación de mediosDescripción No hay ninguna descripción para este servicio.
(5) Habilidades en Publicidad Online Geo MarketingAmazon PPCAmazon MarketingReddit MarketingAmazon Advertising(3) proyectos en Publicidad Online Reseña en Publicidad Online (1) Yura Kim(3) Clientes en Publicidad Online COSRXBelleza | internationalInBodyHardware de tecnología y equipo | internationalBIODANCEBelleza
Más información sobre Publicidad Online
Equipo
17 miembros en el equipo de Disrupt
HistoriaAt DISRUPT, we’re a Seoul-based global marketing team built to scale brands beyond borders. With experience working alongside leading Korean brands, we combine deep market expertise, bold strategy, and performance-driven execution to drive real growth across global markets.
Reseñas
3 reseñas de Disrupt
5/5
(3 reseñas)
KK
KunHee KimGlobal Amore Mall Marketing en Amore Mall
ServicioPublicidad
SectorBelleza
Equipo201 - 500
¿Cuál era el objetivo de la colaboración?Increase in total sales and improve marketing cost efficiency.
¿Qué es lo que más has disfrutado durante la colaboración?Through our collaboration with DISRUPT, Global Amore Mall successfully integrated multiple marketing channels and strengthened campaign synergy. With a unified strategy across Google, Meta, and email marketing, we achieved over 3x year-over-year growth in performance-driven sales. DISRUPT’s strong Shopify expertise also helped improve monthly promotion planning and overall marketing execution quality.
KunHee Kim recomienda esta agencia
CS
Choi SeungJiE-commerce Team Lead en Voice Caddie
ServicioPublicidad
¿Cuál era el objetivo de la colaboración?Our main objectives were to increase total online sales, improve marketing ROAS, resolve unauthorized seller issues on Amazon, and create social media content that drives higher user engagement.
¿Qué es lo que más has disfrutado durante la colaboración?Even though Voice Caddie was already a leading brand in Korea, we lacked awareness and experience in the global market. Partnering with Disrupt was one of the best decisions we made. With their support across Amazon, Meta, and content marketing, our sales grew more than 5x year-over-year. Their strategic guidance, localized content planning, and clear consulting helped us better understand global e-commerce and successfully expand overseas.
Choi SeungJi recomienda esta agencia
YK
Yura KimUS Business Group Lead en Biodance
ServicioPublicidad Online
SectorBelleza
¿Cuál era el objetivo de la colaboración?Optimizing Amazon PPC Advertising Efficiency (ROAS, ACOS) Improving Amazon Ranking & Sales
¿Qué es lo que más has disfrutado durante la colaboración?From launch to scale, DISRUPT helped us achieve consecutive #1 Amazon Beauty Best Seller rankings.
Yura Kim recomienda esta agencia
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Contacto
Datos de contacto de Disrupt
Detalles
- Sede central11 Yeonmujang 15-gil, Seongdong-gu, Seoul, Republic of Korea