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the brandbean

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Certificaciones de the brandbean

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Ubicación de the brandbean

placeDirecciónEl Poblenou, Barcelona, Barcelona, Spainkeyboard_arrow_right
Ubicación de the brandbean

Idiomas spoken by the brandbean

InglésEspañol

Servicios (3) ofrecidos por the brandbean

Información de contacto por the brandbean

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the brandbean

EspañaBarcelona

Acerca de nosotros the brandbean

Need help creating a new brand? Want to sort out or update your existing brand? The Brandbean is here to help.

We are a boutique brand development agency - a small, but highly experienced team of brand experts and graphic designers. Founded by Hilary Strong, ex Brand Director at Unilever, The Brandbean offers a range of services, all focused on growing brands.

The Brandbean offers three key services.

  1. Qualitative market research. We firmly believe in the value of consumer insight, of deeply understanding what consumers want and why. From focus groups to ethnographic studies, offline, online or blended solutions, we conduct all sorts of qualitative research. We are set up to respond to briefs in Spain, UK, France and right across Central and Latin America. Our own investigations have included pioneering research into women and advertising, Gen Z and Millennials.

  2. Brand positioning, strategy and innovation. At the core of a strong brand lies a clear sense of positioning; who is the brand for, what do they need, and how does this brand meet that need, better than the competition. We work with clients to ensure that their brands are really clearly thought through, always unique, always with a clear sense of identity and purpose. We work on strategy – weaving business and brand together. We run innovation workshops, often side by side with clients to create pipeline of innovation ideas, all consistent with the brand and its purpose.

  3. Brand identity, graphic design, content and communication. We take brand positioning and turn it into highly creative, unique unique branding solutions that include core brand logos, visual assets, key messages and all brought to life in a set of brand guidelines. We create content strategies and turn them into materials. We bring brands to life in ongoing communication materials including corporate literature, advertising campaigns, videos, websites, social media content, conference material……the list is endless!

Our clients include major multinationals (Unilever, ESPN, Coca-Cola, Diageo, McDonald’s) as well as all sorts of start-ups. In fact over the last few years we have helped launch over 30 new brands including bars, restaurants, clothes, food and technology brands. For these new businesses, we have helped develop the concept, the name and then created all branding and launch material.

Our team is small but multinational, Directors with senior experience (15+ years each) and working personally on every project, side by side with clients. We have offices in Barcelona and Buenos Aires, combining the very best of European and Latin American talent and creativity. In the last year we have worked with clients in Mallorca, Barcelona, UK, France, Colombia, Chile, Argentina, Mexico, Brazil and the USA.

Drop us a line to see more of our case studies or have a chat about a brief, we would love to help you grow your brand. 

Trabajos (18) por the brandbean

Son Brull , Rural Sanctuary
Son Brull , Rural Sanctuaryoctubre de 2018
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Resignificando la industria de la moda para niños
Resignificando la industria de la moda para niñosoctubre de 2018
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Tostado Café
Tostado Cafémayo de 2016
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Reinventing popcorn
Reinventing popcornmayo de 2016
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Branding de un nuevo mundo de sabores
Branding de un nuevo mundo de saboresoctubre de 2018
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Branding a cool new bar in Buenos Aires
Branding a cool new bar in Buenos Airesmayo de 2016
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Merlí: diseñamos un manual fuera de serie
Merlí: diseñamos un manual fuera de serienoviembre de 2018
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Trabajando con el líder mundial en  deportes.
Trabajando con el líder mundial en deportes.noviembre de 2018
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El Festival audiovisual de la Patagonia Argentina.
El Festival audiovisual de la Patagonia Argentina.octubre de 2018
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France: pioneer brand in weight management
France: pioneer brand in weight managementmayo de 2017
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Innovando el mundo de las ópticas.
Innovando el mundo de las ópticas.octubre de 2018
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Chaleco único y universal al mismo tiempo.
Chaleco único y universal al mismo tiempo.octubre de 2018
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Micro-Fresh
Micro-Freshnoviembre de 2018
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Innovando en el mundo de las apps.
Innovando en el mundo de las apps.noviembre de 2018
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prma consulting - a new look
prma consulting - a new lookmayo de 2017
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Marketing a food festival
Marketing a food festivaljunio de 2016
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Re-branding a software agency
Re-branding a software agencymayo de 2017
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Event branding - 8 tramas
Event branding - 8 tramasmayo de 2017
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Servicios (3) ofrecidos por the brandbean

Branding y posicionamiento de marca

We can help start up teams to take an idea and turn it into a unique, positioned brand. We work with clients to develop their concept, testing, naming, visual branding and all forms of communication including videos, social media and printed materials. We also work in market research and with multinationals on major strategy and innovation projects. Pricing totally varies - we work at a fast and flexible end of the budget for start ups, and generally longer term, more complex (and higher budget) projects for multinationals. We treat each project individually.

Diseño Gráfico

All forms of graphic design; brand identity, logos, corporate literature, printed materials, digital and social media, videos. We have worked with lots of start ups for whom we have designed all elements of their business operations, as well as rebranding major existing brands (e.g. ESPN Latin America). We work with lots of bars, restaurants, hotels as well as retail, sports and fashion brands. Budgets vary by client and the complexity of the brief.

Publicidad

We have created many different types of communication for our clients; videos that bring concepts and ideas to life, print and poster advertising, digital advertising campaigns, newsletters....whatever is needed to communicate with a consumer or client.

Premios & Nominciones (1) de the brandbean

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Diente de Oro Latinoamérica (cojunto con Circus)2018

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