Wildish & Co.

I partnered with Wildish to create a brand for our client— a sustainability marketplace. We wanted to find a brand identity that was accessible to a wide audience. The brand had to show that their products were design-forward and premium. It also needed to have an aspirational quality. We’ve received really good feedback. Overall, the visual identity gave our client a solid framework to build their business. It allows them to be active across digital, social, and other channels because they have a solid aesthetic. Wildish created a brand for our client including the name as well as look and feel. They created all the materials needed across all the different touchpoints. Our team managed the social strategy but also collaborated with Wildish on the client’s visual identity. There’s no doubt Wildish will hit the brief !

"I know I can trust them to do an amazing job." BACKGROUND Please describe your company and your position there. Owner of Evil empire marketing & events. Evil empire is a pay by the hour marketing support and event planning service for businesses. OPPORTUNITY / CHALLENGE For what projects/services did your company hire Wildish & Co.? Full brand identity and image bank for Evil empire. What were your goals for this project? To get the message across from the start as to what Evil empire did as the name doesn't make it obvious. I mentioned some ideas I had around it, I wanted it to be different and definitely not boring. It was key to get the imagery right at the beginning so it had longevity and conveyed the services available. SOLUTION How did you select this vendor? I have been working with Wildish and Co for many years, so I didn't look elsewhere. I can always trust them to deliver exactly what I want first time with minimal briefing. Describe the project in detail. I wanted an almost cartoon/pop art look and feel. With regards to the name I was thinking thinks like explosives and villains stroking cats. I needed it to be strong, not at all stuffy and reflect my personality as well as look attractive and intriguing to prospective customers. I wanted the branding to show the positive impact on their business Evil empire would be. What was the team composition? I spoke directly with Steve as we have done for many years, he dealt with it all from start to finish. RESULTS & FEEDBACK Can you share any outcomes from the project that demonstrate progress or success? I've had huge amounts of excellent feedback from everyone who sees the branding, most often asking where I get it created! How effective was the workflow between your team and theirs? It was all managed by myself and Steve, no issues whatsoever as always! What did you find most impressive about this company? The speed of execution and the quality of work always impresses me. I know I can trust them to do an amazing job. Are there any areas for improvement? None, all excellent!